Lorna Jane and MFW’s VIP event

Lorna Jane and MFW's VIP event

Last month, MFW and the girls at Lorna Jane Little Collins Street, teamed up to provide a lucky bunch of Melbourne women the opportunity to attend an exclusive instore event.

After we shut the doors and cranked the music, I delivered one of my sneaky, yet very effective ab-workouts, which looked soft on the outside, but oh-so-hard on the inside… (insert evil laugh here). A few planks here and some sit-ups there, might have hurt some, but definitely didn’t kill anyone.


Pia jumping for joy at Lorna Jane

Getting ready - Lorna Jane and MFW's VIP event


Once our abs had been thrashed and my voice had been broken (from all the encouraging), we headed to the back of the store to replenish ourselves with some tasty treats and drinks from Thrive and T2.

If our VIPs weren’t getting a complimentary hand massage from the lovely Edi at Perfect Potion (an ab-massage would probably have been what the girls needed, but a bit awkward to say the least), then they were taking advantage of special offers and discounts on Lorna Jane activewear.

VIPs also had access to Lorna Jane Personal Stylists, who were not only there to help you find comfy workout clothes that suited your body shape, they were really good at colour coordinating your outfits (see my colour-co in pics featured).


Workout - Lorna Jane and MFW's VIP event

Health Food table


A bit of sweat on the brow, food in our tummies and the opportunity to shop til you dropped, what more could a Melbourne girl want on a Thursday evening?

Lorna Jane and MFW will be holding another VIP instore event soon, stay tuned to the Melbourne Girl events feed for updates.




Pia is a lover of burpees, chocolate and calling it a night before 10pm. She is also the Founder and Real Body Coach at Melbourne Fitness & Wellbeing. MFW is home to all-female bootcamps; where girls just want to have fun...and feel the burn, all at the same time! It is also home to the Melbourne Foodie guide; which recommends where to go and what to eat, without bursting your jean button. Pia spends a lot of her time touring the Melbourne health and fitness scene; from Barre to Sweatin' it with Kayla, Puma Runway shows to Tap dance, she believes that there is a love for fitness out there for everyone; you’ve just got to find it! Pia hopes that through her writing and own personal experiences, she can help people find their love of fitness, in this beautfiul city she calls home.

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