The Daily Edited Melbourne pop-up store

Get excited accessory lovers in Melbourne! For the very first time, covetable leather goods company The Daily Edited will be popping up in a gorgeous retail setting

Their Melbourne pop-up store will be a 4 day exclusive at Westfield Doncaster this month.


The Daily Edited Melbourne pop-up store

The Daily Edited


Partnering with Lenovo, The Daily Edited pop-up store will be equal parts high-tech and beautiful, much like their hugely successful online store.

With tablets to browse the online collections, customers will also be able to purchase a range of clutches, pouches, travel and tech accessories from their range and have them personalised on the spot.


The Daily Edited coming to Melbourne


Melbourne shoppers will be able to experience a luxe shopping experience in a modern pop-up space that seamlessly merges graphic and luxe floral design aesthetics.



The Daily Edited
#makeityourown pop-up store

November 19 – 22

Westfield Doncaster
619 Doncaster Road
Doncaster VIC 3108



Emily Collie is Founder and Editor of well-known Australian travel blog, Melbourne Girl. Emily has written travel articles for Expedia, eHarmony, Amex Shop Small Blogger Series and, and has been featured on many Australian websites including Mimco Mimzine and Bonds Australia Blog, and was invited on behalf of the VRC and Myer, to judge the Myer Fashions on the Field competition on Emirates Melbourne Cup Day.

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